How We're Giving Back

Supporting Mental Health & Life-Changing Research

At Simple Matters, we believe business should do more than create success, it should create hope. That’s why a portion of our profits goes to supporting the Brain & Behavior Research Foundation (BBRF), a leading nonprofit organization funding groundbreaking mental health research around the world.

Mental health challenges affect nearly everyone in some way. Today, more than 1 in 5 adults in the United States experiences a mental illness each year, while anxiety and depression continue to rise globally. Suicide remains one of the leading causes of death among young people, and millions of individuals and families struggle silently every day with conditions such as PTSD, bipolar disorder, schizophrenia, ADHD, autism, and severe depression. 

Behind every statistic is a real person, a parent fighting to keep going, a child struggling to feel understood, a veteran coping with trauma, or someone simply trying to make it through another day. Mental health impacts every community, every family, and every generation.

The Brain & Behavior Research Foundation has awarded more than $480 million in research grants to scientists and clinicians working to better understand the brain and develop more effective treatments for mental illness. Their work helps advance scientific breakthroughs that can improve and save lives.

By supporting BBRF, we are investing in a future where mental health care is more compassionate, accessible, evidence-based, and effective for everyone who needs it.

We are proud to stand alongside the researchers, advocates, families, and individuals working to bring greater awareness, understanding, and hope to mental health care worldwide.